Swedish marketing management platform Mediatool raises €7M to expand to the US

Mediatool is a Campaign Management Platform for brands and agencies, which helps them plan, organize and analyze all their marketing and media activities in one place. Here are details of Mediatool’s latest funding round :

🚀 Launch

2012

🏭 Industry

Marketing, Information and Media

🧠Management

Alexander Högman (Co-founder / CEO), Magnus Ohlin (Co-founder / CPO), Ludwig Magnusson (Co-founder / CTO), Joakim Landberg (Co-founder / CSO)

💸 Funding & Investors

INVESTMENT (October 2023)€7 million
INVESTORS (October 2023)Two new investors, Fairpoint Capital and eEquity, joined Mediatool in this funding round. Previously, Newion, J12, Almi Invest, and Twig invested in the company.

🎯 Funding purpose

US expansion

🌐 Country HQ

Sweden (Stockholm)

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